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Hauts-de-France Professional mobility Preparing your mobility Territories

Moving to the Hauts de France: a unique conviviality

Moving to the Hauts de France: a unique conviviality

The Hauts-de-France is a dynamic region, with the advantage of its proximity to the English, Belgian and French capitals. With one in three inhabitants under the age of 25, the Hauts-de-France is the youngest region in mainland France! Moving to the Hauts de France means living in a land of friendliness and good humour.

Why settle in the Hauts de France?

Based on public data on regional well-being, and supplemented by feedback from newcomers supported by the platform, the "Bien-vivre" tool offers numerical data on 11 previously defined criteria. According to the Bien-Vivre tooltool, living in the Nordic region allows you to reconcile your professional and personal life by enjoying a pleasant living environment and a more serene life.

The labour market, income

Hauts-de-France is the leading region in France for plant production. The region produces 10% of French milk and 10% of French champagne. The Hauts-de-France region has always been a driving force in the French economy, thanks in particular to a very strong industry.

The region's main recruiters are in various sectors: industry, textiles, logistics and digital. In addition, two of the major French ports are located in the Hauts de France: Dunkirk and Calais, respectively 3rd and 4th largest seaports in France.

Industry, manufacturing and food, is the sector that recruits the most in the region, post-confinement, then construction. Next, the sector that needs to recruit is trade, particularly car dealerships, but also personal services and maintenance, and finally transport and logistics, which are major recruiters in the region.

Quality of life

The environment

From the Channel to the North Sea, from the Bay of the Somme to the Opal Coast, the Hauts-de-France region offers an exceptional coastline. The region has five regional nature parks, known for their preserved environment and biodiversity. The region offers breathtaking landscapes such as the estuaries of the Bay of the Somme, the dunes of Flanders and the hortillonnages of Amiens.

Discover the many hiking trails in the region and stroll through the great forest of Compiègne, in the natural park of Avesnois... As for the city, Lille, the city with 2000 years of history, also called the capital of Flanders, impresses with its cathedral and its citadel. It charms with its pretty cobbled streets and its Grande Place, and attracts with its cultural and popular events. Hauts-de-France offers an exceptional heritage. 

Education

The Hauts de France academic region includes the academies of Amiens and Lille. There are 7 universities. Lille is also known as a very dynamic student city and attractive for young professionals looking for their first job.

The community

Also known for its delicacy, the region is known for its champagne but also for its many breweries that produce quality beers. The ficelle picarde or the Maroilles are also there. Don't forget to stop off at a famous "baraque à frites", a place for sharing and conviviality. You can also go to the big street market of Lille! This brings us to the soul of the region: sharing. We like to meet, share, have fun... and the inhabitants will be delighted to show you their legendary conviviality.

And for that, you need to attendthe Grand Carnaval, a tradition of the city of Dunkerque where you can dance, sing and share. Participating in the carnival is a source of pride for the people of Dunkirk. Tens of thousands of people attend the carnivals in February and March. There is a quote that really defines the region: "In the north you cry twice: the first time you arrive, and the second time because you don't want to leave! There are many communities here: the Cht'is, the Flemings, the Picards...

The services

The region is the link between Paris and Belgium but also with England via the Channel Tunnel and its major seaports of Calais and Dunkirk. The rail network is well developed, the LGV Nord connects Paris to Lille in 2 hours and makes it possible to reach London and Brussels.

Housing

Driven by the dynamism of the city of Lille, the region attracts many buyers every year. The cities in the North of France are proving to be very attractive. Another particularity of the property market in the North is that it attracts arather young population. One can therefore imagine that property purchases in the cities of the North of France are mainly made by young workers or newly formed families.

Are you moving to the Hauts de France region?

Be accompanied by Switch Up during your installation on the territory.

5 towns where it's good to live in the Hauts de France.

Moving to the Hauts de France means having a wide choice of towns to settle in. That's why Switch Up has put together a selection of 5 cities where it's good to live in the region, to help you find your ideal place to live 

Lille is a festive and friendly city: its famous street market, its cultural festivals and its sporting tradition are proof of this ! A privileged European metropolis, Lille is home to many students and young professionals. It is also ideal for families and senior citizens who appreciate its infrastructure, its greenery and its human-scale development.

It is a friendly and dynamic city. The city is characterised by its rich history and culture, and its red brick facades. There is no shortage of green spaces in the Lille metropolis and if you fancy a trip to the sea, the Côte d'Opale is less than an hour from Lille.

Dunkerque

Dunkirk, a colourful city with Flemish influences, welcomes newcomers with open arms ! newcomers with open arms! Colourful carnival, nearby beach, university town, large port open to the world... Let yourself be seduced by the cultural and historical wealth of the city of Jean Bart!

Ideal for families, Dunkirk has large green spaces, numerous schools and leisure associations, both sporting and cultural! 

Moving to Amiens means taking advantage of all the advantages of a modern, young and dynamic metropolis, with the added bonus of quality of life! The city has managed to reconcile urban development with respect for natural areas. A city where life is good A city where life is good, thanks to the warm welcome of its inhabitants.

It isalso a peaceful town with beautiful green spaces: the ideal compromise between the peace and greenery of the countryside and the infrastructure and comfort of the city.

Valenciennes

Valenciennes is a dynamic city in full development. New shops in the city centre, tramway... It has an interesting cultural heritage, with many museums, a cultural centre... The city of the North breathes, and this thanks to its large green spaces within the metropolis!

Valenciennes is a quiet city, where everything is accessible in a short time. The city is also very well served: the direct train between Valenciennes and Lille allows you to get to the big city quickly.

Cultural, historical, dynamic, well located, Arras is a city on a human scale. With its shops, cultural and family activities, the town centre is dynamic and very pleasant to live in. pleasant to live in. Its economic dynamism makes Arras a young city and appreciated by newcomers.

It allows you to live in a medium-sized, dynamic metropolis. The Heroes' Square is very beautiful and unique in Europe. The city offers a rich historical heritage. Arras is very close to Lille; 1 hour from the Gare du Nord by train!

So, have you decided? Hauts de France is for you? Switch Upwill help you set up your business thanks to our local network of Ambassadors. Administrative procedures, finding accommodation, schools, discovering the area or integrating, our northern ambassadors will be delighted to welcome you. Our ambassadors will share with you their best practices for settling in the Hauts de France with peace of mind.

Categories
Centre Val de Loire Professional mobility Preparing your mobility Territories Tours

Moving to the Centre Val de Loire: a land of art and history

Moving to the Centre Val de Loire: a land of art and history

Moving to the Centre Val de Loire means taking advantage of the magnificent châteaux of the Loire and a great heritage of art and history. Characterised by its gentle way of life and its dynamic employment area, the Centre Val de Loire region will undoubtedly seduce you! 

Why the Centre Val de Loire?

Based on a compilation from public dataand supplemented by feedback from newcomers supported by the platform, the "Bien-vivre" tool offers numerical data on 11 criteria. According to the Bien-Vivre tooltool, the Centre Val de Loire region has a number of assets that attract more and more mobile people. Living in this region allows people to reconcile their professional and personal lives while enjoying a pleasant living environment and a more serene life.

Ideally located 1 hour south of Paris, the Centre Val de Loire region combines quality of life and a dynamic economic area. The region owes its reputation to the quality of its land and its rich cultural heritage. Its varied and preserved landscapes as well as the richness of its history contribute to the attractiveness of the region, particularly in terms of tourism.

The labour market, employment and income

In the Centre-Val de Loire, there are three employment areas: in the north of the region, the labour market is driven by trade with the Paris basin. The Loire axis, with Orléans and Tours, is the most dynamic area in the region. Finally, the last employment area is located in Berry.

The region attracts international companies, in particular thanks to its location as a crossroads in the region and its proximity to the capital. The leaders in IT and logistics offer many jobs to be filled each year. Orléans is also the leading pharmaceutical centre in France. The Centre Val de Loire is also the 1stThe Centre Val de Loire is also France's and Europe's leading cereal-growing region.

Quality of life

The environment

What would the region be without telling you aboutits many châteaux and vineyards? Its environment, in the heart of the land, allows you to spend a weekend visiting its famous châteaux, cycling along the paths of the Loire. The cradle of the Kingdom of France, the Centre-Val de Loire is home to some of the most prestigious châteaux in France: Chambord, the château of François I, Chenonceau, Chantilly, Villandry and its gardens, the Clos Lucé, where Leonardo da Vinci lived...

The Centre Val de Loire is also the 3rd largest wine-producing region in France, and the 1st for white wines (Chinon, Touraine...) Historically, the departments of the Centre-Val de Loire were formed from three historical provinces: Orléanais (Loiret, Eure-et-Loir, Loir-et-Cher); Berry (Cher and Indre) and Touraine (Indre-et-Loire). Its historical and cultural heritage welcomes an average of 9 million tourists every year. The medium-sized towns and local centres play a major role in the balance of the region and preserve this quality environment.

The Loire Valley has been a UNESCO World Heritage Site since 2000. Along the Loire, you will find a variety of landscapes, as well as a rich biodiversity throughout the area, which is shared with the Pays de la Loire region.

Education and health

In terms of education, student life is lively. The Universities of Orléans and Tours have the most students. 

The region is also ideal for families: there are many dedicated infrastructures, such as more than 300 crèches and childcare centres, and many secondary schools. The health sector is also very well established, with major hospitals and a good density of general practitioners. It has also invested in multidisciplinary health centres and health centres. and in Health Centres.

The community

The region is festive throughout the year. Concerts, shows and festivals are organised all year round. The most famous of these is the Printemps de Bourges, an annual musical event. The international music festival of Sully sur Loire and Orléans Jazz keep the inhabitants of the region dancing. Orléans also has a Zénith which hosts numerous concerts and shows.

 Discover Sophie and Sybille, Switch Up ambassadors in Tours. They will be delighted to welcome you in their beautiful city.

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Services and security

For the services, important transport networks facilitate the life of the inhabitants: motorways, numerous trains and well-developed urban networks. Obviously, its location plays a role in this developed rail and road network.
In terms of commercial services, the cities of Tours and Orléans offer a wide range of shopping facilities, but also small local shops such as supermarkets and bakeries.

Housing

Characterised by its gentle way of life, newcomers to the Centre Val de Loire will be able to take advantage of numerous properties at attractive prices . The property market in the Centre-Val de Loire region is favourable to people who wish to settle there. There is a wide range of accommodation on offer.

It should be noted, however, that the two capital cities, Tours and Orléans, saw property prices rise by an average of 5% and 3% respectively in 2020. This increase is favoured by the Covid 19. The cities of Châteauroux, Blois, Bourges or Chartres seem more attractive in terms of prices.

Are you moving to the Centre Val de Loire?

Switch Up can help you set up your business in the Loire Valley.

The 5 cities where to settle in Centre Val de Loire

If you've decided to move to the Centre Val de Loire, all that's left to do is take action! To help you, here is a selection of 5 towns where it is good to live in the region, to help you find your ideal place to live!

Towers

It is impossible to talk about the Centre Val de Loire region without mentioning the beautiful city of Tours. This city benefits from a strategic position on the French territory, at 1h20 of TGV of Paris and at the doors of the West. Its strong economic dynamism attracts many French people who choose to settle in Tours every year. A town on a human scale, enjoying its proximity to Paris, Tours is attracting more and more families looking for a place to settle. However, the demand is still high and properties are going quickly. The property market in Tours remains accessible.

It is an ideal place to live with your family, with a pleasant environment and a dynamic lifestyle. In Tours, life is gentler and Tourangeaux take the time to have lunch in the city centre brasseries. In terms of urban planning, the city is distinguished first and foremost by the old buildings in the old part of Tours, including several half-timbered houses, and by its large green spaces.

Only an hour and a half from Paris on average, Orléans is above all a city with a green environment. It is the perfect balance between town and country.

From the centre of Orleans, walk or cycle along the Loire and you will be in the heart of true nature in less than 15 minutes. The city offers a privileged gateway to the Loire and more generally to the cultural and tourist assets of the wider region.

One immediately thinks of the chateaux of the Loire Valley (Chambord, Cheverny, Chenonceau...) which can be visited by car, by bike or on foot...

Blois

Moving to Blois means taking advantage of all the benefits of a big city, without the drawbacks: culture, sports, leisure, nature, shops... all within walking distance, without traffic or parking problems.

You will appreciateits remarkable living environment, its natural landscapes, its banks of the Loire, its architectural and natural heritage, its parks... Between Tours and Orléans, it benefits from an ideal position: between Paris and the Pays de la Loire.

Reassuring in terms of tranquillity and living environment, cities of this size attract a good number of families. Prices are of course very affordable.

 Bourges attracts newcomers for its authenticity and calm. Many French families move here every year. Often described as an extremely charming and engaging town, it has an exceptional heritage, notably with its pretty historic centre, lined with timber-framed houses that are still visible. Bourges Cathedral is a UNESCO World Heritage Site. Its parks and gardens allow you to live in the city, but with greenery and fresh air, ideal for families for example.

The city hosts a beautiful music festival: the Printemps de Bourges. The inhabitants are particularly welcoming andthe town has a feeling of security. The advantages of a medium-sized town are also numerous: comprehensive sports facilities but also a strong community life. Rents are also very affordable.

Châteauroux

In the heart of the Berry province, Châteauroux is rich inhistorical heritage. The city is a real treasure of the region. Its pleasant living environment is oriented towards nature.

Living in Châteauroux means above all taking advantage of the dynamism of a town on a human scale. Festivals, open-air walks, gourmet markets in the Berry region... The living environment is really pleasant.

Located in the Centre-Val de Loire region and the Indre department, Châteauroux is a crossroads between Tours, Bourges, Poitiers, Limoges and Orléans: these cities are all between 1 and 2 hours away by car. This is an important criterion that confirms the agglomeration's openness on a national scale.

Special mention for the Indre et Loire department, with its Switch Up by Tours Loire Valley platform . Tours Loire Valley relies on networked hospitality thanks to its many hosts. They make it easier for newcomers to settle in and integrate in Touraine.

So, have you decided? The Centre Val de Loire region is for you?

Switch Upwill support you in your installation through our local network of Ambassadors. Our ambassadors will be happy to help you with administrative procedures, finding accommodation, schools, discovering the area or integrating. Our ambassadors from Tours will be able to share with you all the information you need to settle in the Centre Val de Loire!

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Professional mobility New Aquitaine Preparing your mobility Territories

Settling in New Aquitaine: in the heart of the vineyards, near the dunes

Settling in New Aquitaine, in the heart of the vineyards, near the dunes

Miles of beach, the proximity of the Pyrenees, acres of nature.... New Aquitaine opens its doors to you and invites you to come and settle in the region. Discover the region from all angles (employment, quality of life, housing, income...) Moving to New Aquitaine means living between dunes and vineyards!

Why New Aquitaine?

Our 'Living Well' tool is based on public data on regional on regional well-being. It is also supplemented by feedback from newcomers supported by the platform. Thus, it provides you with figures on 11 predefined criteria. According to Bien-VivreAccording to Bien-Vivre, New Aquitaine is attractive to many people on the move, especially those from the Paris region. Moving to New Aquitaine allows you to reconcile your professional and personal life. And in addition, to benefit from a pleasant living environment and a more serene life. The growth of its population, particularly marked on the coast, makes it one of the most attractive areas in France. The region is ahead of the Ile-de-France and Provence-Alpes-Côte d'Azur in terms of demographic dynamism.

The labour market, employment and income

The Nouvelle-Aquitaine region has twelve departments. It is characterised by the preponderance of its agricultural and forestry employment (1st European agricultural region). It is positioned in the agri-food, aeronautics and space, wood and paper industries.

Its economy is therefore based on agriculture and viticulturewith the vineyards of Bordeaux and Cognac. Its industrial sector is notably very efficient. There are also powerful aeronautical, space and pharmaceutical industries.

Niort is the fourth largest financial centre in France. The city is known for its numerous mutual insurance companies. The Gironde, with Bordeaux, concentrates a majority of the active population and therefore of employment. The Atlantic Pyrenees, with the city of Pau, is not to be outdone. The department is closely followed by Charente Maritime, notably with the dynamic employment area of La Rochelle. Moreover, the regional council of New Aquitaine is the one that invests the most in innovation and research. The region's research potential is based on its 5 universities (Bordeaux, Limoges, La Rochelle, Pau and Poitiers) and its Grandes Écoles.

Quality of life

The environment

Having both the mountains and the ocean nearby is a luxury that many French people do not have, except for the people of Aquitaine! The proximity of the Pyrenees and the ocean offers the possibility to go for a picnic on the beach after a day's work. You can also put on your skis for a few hours of skiing in the Pyrenees. This makes life softer and contributes to the exceptional quality of life in New Aquitaine. Life is less stressful, more peaceful. 

Aquitaine is the largest beach in Europe (with 250 km of sand). It is also the cradle of surfing in Europe, notably in Biarritz and Anglet. The Aquitaine coast has some of the most famous seaside resorts such as Arcachon, Biarritz or Royan.

And what would New Aquitaine be without telling you about its capital, Bordeaux? A large provincial city, it is attracting more and more new talent. Its pleasant living environment is combined with great professional opportunities.

In Charente-Maritime, you will be able to go from the Atlantic coast to the vineyards of the hinterland. Not forgetting its dynamic towns such as Royan, La Rochelle, or its small villages full of charm.

For a total disconnection, the Corrèze, the Dordogne or the Landes are territories that allow you to live close to nature and in an incredible living environment. The cities of Poitiers, Limoges and Niort allow you to live in medium-sized cities where the employment pool is also dynamic.

Education and health

The region is a major student centre, with several universities and grandes écoles*.

The 22 members of the Club des Grandes Écoles de Bordeaux Aquitaine are: Arts et Métiers Paristech Bordeaux, Bordeaux Sciences Agro, CESI Bordeaux, CESI Pau-Assat, EBABX, EISTI, ENM, ENSAP, ENSC, ENSCBP, ENSEIRB MATMECA, ENSGTI, ENSTBB, ESTIA, Groupe ESC Pau, IAE Bordeaux, IAE Pau-Bayonne, IPB, IEP, INSEEC, ISA BTP, KEDGE.

New Aquitaine is the third region in France in terms of education. In terms of health, the region is also well rated. This is due to the number of doctors present in relation to the number of inhabitants. Despite a marked difference between the different departments, the region has been able to find solutions to compensate for the low medical density. Examples include telemedicine and the delegation of certain consultations to pharmacists. 

The community

 The Aquitaine region produces products of exceptional quality: AOC meats, poultry, cheeses, vegetables. All of this cooked into delicious culinary specialities: the Aquitaine people have reason to be proud of their gastronomy. It is also the region of Jurançon, Bergerac, Bordeaux, Saint Emilion. Enough to delight wine lovers! It is around this gastronomy that you will be able to meet the neo-Aquitains.

First and foremost defined as inhabitants of the South West of France, they are epicureans and like to share.
Sport reinforces this feeling of belonging: rugby, football, water sports... Discover Sophie, Switch Up ambassador in La Rochelle . She will be delighted to welcome you in her beautiful city.

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Services and security

New Aquitaine is a region of transit between the Paris basin and the Iberian peninsula. This situation explains the development of major road axes. In addition, the Paris-Bordeaux-Toulouse-Spain high-speed line makes it possible to travel from Paris to Bordeaux in just 2 hours. 

Services are developed in the major cities such as Bordeaux, La Rochelle, Pau, Limoges. It is also a region where you feel safe!

Housing

Already very popular with many urbanites, the Bordeaux metropolis seems to be attracting even more customers since the deconfinement.

Moreover, Bordeaux remains the preferred city for executives wishing to leave Paris, according to the 2018 edition of the Cadremploi study

The Basque Country is also booming, having experienced an intense recovery. Local demand is also returning in the Landes. In Bergerac, in the Dordogne, demand has also exploded. But despite these increased demands following the confinements, property in New Aquitaine remains much more affordable than in the Paris region. The coast, Bordeaux and La Rochelle will still be more expensive than Limoges, Poitiers or towns less close to the sea. 

Attracting more and more people on the move, the Aquitaine region combines many sought-after criteria and makes its charm work. Its environment, its dynamic employment area, but also its quality of life make it the ideal region to settle down in !

The 5 cities where to settle in New Aquitaine

If you've been seduced by New Aquitaine, all that's left to do is to move there. To help you find your ideal place to live, Switch Up has put together a selection of 5 cities where life is good in the region! Many cities in the region offer a very pleasant living environment and therefore allow you to settle serenely in New Aquitaine.

Bordeaux

Thecapital of the Gironde and Aquitaine regions, Bordeaux is attracting more and more newcomers. It is a city on a human scale, it is airy and allows you to breathe! Life here is gentler and more peaceful than in other large cities in France. It's a lively city, particularly dynamic, where you can discover beautiful exhibitions or go and watch a football or rugby match with friends. Student life is very pleasant. The sea is easily accessible from Bordeaux and the city is lined with green spaces. Strolls along the Garonne River, passing in front of the Hôtel de Vie, testify to the quality of life in Bordeaux.

Accessible in only 2 hours from Paris, Bordeaux is perfectly situated for work, but also for a weekend away! Sectors such as services recruit a large number of employees in Bordeaux. This is particularly true for personal services and digital professions.

Limoges is a city on a human scale, characterised by its gentle way of life. Appreciated for its safety, the medium-sized city is known for its art and history. Visit its porcelain workshops and museums and stroll through the historic heart of the city, but also the surrounding area in a greener setting. It is a real little corner of paradise to live in with your family. Limoges also stands out from an economic point of view. Indeed, its unemployment rate is much lower than the national average. The cost of real estate is also lower than in its neighbours Poitiers and Bordeaux.

Poitiers

Poitiers is strategically located in the heart of the Nouvelle-Aquitaine region, 1 hour 15 minutes from Paris and 1 hour from Bordeaux! The city offers newcomers a warm welcome, diversity and mobility. As for the environment, the air quality is enviable. What makes Poitiers so special are its parks, especially the Parc de Blossac, its gardens and its small animal park, which will delight the youngest.Real estate is affordable and the unemployment rate is below the national average. The ideal location and quality of life of this beautiful French city attracts many people on the move; workers, researchers and students. Poitiers is therefore "the place to be" to realize all your projects!

Are you moving to New Aquitaine?

Be accompanied by Switch Up during your installation on the Aquitaine territory.

Often praised for its quality of life, Pau is a city that offers the economic and cultural advantages of a big city. But without the inconvenience of traffic jams or the cost of housing. Its location is ideal, at the foot of the Pyrenees, near Spain and just over two hours from Bordeaux. Accommodation is always affordable. It is a dynamic city, and the centre is very pleasant, surrounded by green spaces. Described as a lively but also quiet city, Pau offers many different activities, especially sports, where you feel relatively safe.

The pace of this town is in the image of the Béarn region: peaceful, local, values. In terms of employment, the digital and sustainable development sectors are to be found. It is the cradle of major companies in the aeronautics, chemical and food industries. 

La Rochelle

Living in La Rochelle means enjoying superb architecture and a town on a human scale. Everything is within walking distance, and there is of course the proximity of the sea and the good weather. The city centre is very attractive with its small shops, restaurants, and the feeling that people take time to live. The coastal paths and the walks and bike rides La Rochelle is the third largest city in France, with a population of over 1 million. La Rochelle is the 3rd city in the ranking of villages and cities where it is good to live. A major tourist destination, La Rochelle also stands out for its employment opportunities, its university, and its economic and commercial dynamism .

So, have you decided? The Aquitaine region is for you? Switch Upaccompanies you in your installation thanks to our local network of Ambassadors. Our Breton ambassadors will be delighted to welcome you, whether you are looking for administrative procedures, accommodation, schools, or to discover a new neighbourhood. Our Aquitaine ambassadors will be able to share their best practices with you, they are experts in the issue of moving to New Aquitaine.

Categories
Employer branding Job Mobility Business solutions Territories

Bien Vivre: territorial attractiveness at the service of recruitment.

Bien Vivre: territorial attractiveness at the service of recruitment.

When a candidate decides whether or not to apply for a job offer, he or she thinks about it. They weigh the pros and cons, list the benefits and assess the risks. These can be personal, family or professional. For 78% of candidates, location is essential in this reflection! Find out more about our Bien Vivre tool, which uses territorial attractiveness to help with recruitment.

Territorial attractiveness is a key criterion for candidates.

In a job advertisement, the location of the position is the second most important element that a candidate pays attention to.

Today, companies do not capitalise on this element. However, the living environment offered by a territory is a determining factor. Therefore, quality of life at work rhymes with territorial quality of life. The location of the workplace, if it is enhanced to increase mobility, would allow the unemployment rate to be reduced by 2 points. Why should this be the case? Because workers are sensitive to the advantages of territories.

In fact, 7 out of 10 Parisians would be interested in a job outside the Ile de France. The search for a better living environment (89%) is the main reason for their mobility. Many cities make it possible to reconcile this criterion with good professional opportunities. Whether it is the metropolises, medium-sized towns or the small towns of tomorrow... Each of us can find our ideal city according to the criteria that we consider important.

Bien Vivre presents the catchment areas using 11 criteria

Our new solution allows you to highlight your location directly in job advertisements. This allows to highlight the attractiveness of the territories via 11 criteria. They are based on public data on regional well-being. Our solution makes it easier for candidates to make a decision thanks to a better valuation of the territories. Bien Vivre is based on public data from the OECD and is completed by feedback from newcomers. Our tool offers numerical data on 11 predefined criteria.

The interest of the position and the company's mission are essential, but factors related to future personal life are also important. Bien Vivre measures the attractiveness of the territories thanks to these different criteria, and allows people on the move to choose their new home:

♦ The dynamism of employment

Indeed, employment is one of the main criteria triggering a move. Settling in a dynamic employment area will facilitate your spouse's professional integration. This will increase his or her chances of finding work there. The dynamism of your future place of residence in terms of employment allows you to plan for the long term in this new place of residence...

♦ Environmental quality

 The living environment is important when choosing a place to live, especially since the confinements in France. Having a pleasant environment is an essential criterion. Some people prefer to live in the mountains for fresh air, and others near the sea. Even in the city, the living environment can be pleasant, with a garden or parks nearby for example. The quality of the air, the number of parks, the proximity of the countryside... are all elements that are increasingly important in daily life.

♦ Housing

Perhaps you are looking for a house with a garden, or a bright flat. Have you thought about several bedrooms, an office or a particular location? This is an essential criterion for choosing your new home. Study the ads in your criteria, the availability and define your essential search criteria.

♦ Income

You will probably not earn the same salary in Paris as in Brest... But the cost of living is also lower! It will be easier for you to invest in a house. Beyond your income, what is important is the income in relation to the local cost of living. It is important to study this topic to decide whether or not to accept a job.

♦ Security

 Safety plays an important role. Indeed, not being afraid to go out alone, to feel serene for oneself or for one's loved ones is a major lever for decision making.

♦ Health

Access to health care can be a key factor in the choice of where to live. Having access to a GP is crucial when you have health problems or children, for example. In some areas, access to health care can be a real problem. 

♦ Accessibility of services

Do you do your shopping at the organic shop? Do you usually have a coffee at the local bar, or buy your bread every evening before going home? Services are crucial when you are looking for your new home, as is access to the Internet. They build up your daily life and allow you to get your bearings and habits.

♦ Education

The quality of education is particularly sought after by parents or students. This criterion is defined by the number of schools in the vicinity of one's home, the universities and their programmes, the grandes écoles, etc.

♦ Civic engagement

Knowing that the local population is involved in the quality of life in the community is important. Settling in a place where the elected representatives defend projects in line with its values is essential. Indeed, this in turn allows for civic involvement to improve the lives of citizens.

♦ The community

It plays a role in the integration into the new place of life. Integrating into a group that shares your lifestyle and interests is important for settling into your new life. Creating a social circle, sharing and feeling welcomed helps to develop a sense of belonging to the community.

♦ Quality of life

This criterion synthesises all the previous ones together. In fact, it is the overall satisfaction with daily life. From the environment to services and safety, the quality of life is specific to each person. It must bring together the criteria that are important to us, in order to be happy in our city for a long time and to enjoy an ideal quality of life at a given time.

Each person has his or her own ranking in terms of the above criteria, which, moreover, evolve as life experience changes. What seems essential at 25 may be less so 10 years later! However, when we ask candidates who are ready to move, the dynamism of the job is the main factor mentioned. This is followed by the quality of the environment and financial considerations, such as the cost of housing and the cost of living. These criteria are now paramount to fulfilment as proven in the latest study provided by Hello Work. By highlighting territorial attractiveness, our Living Well tool will help you in your choice of a new place to live!

Want to discover Bien Vivre?

We invite you to visit our dedicated page!

Living well: territorial attractiveness on your job offers

Here is an example of the Bien Vivre Plug-In. It allows you to enhance the territorial attractiveness, directly on job ads. Intended for job boards, it highlights the location of the position offered. The decision to move to the region is imminent!

At a time when the inhabitants of the Ile-de-France region are increasingly keen to leave Paris and when there is still a high level of tension in jobs in sectors such as IT and industry, the development of territories within employer branding strategies must be implemented rapidly. Rhyming Employer Brand and Territorial Marketing is obvious because the objective is the same: attractiveness! The territory then becomes an added value for employers in terms of recruitment, but also in terms of territorial anchoring and CSR.

Categories
Brittany Professional mobility Rennes Territories

Moving to Brittany, between land and sea

moving to brittany

Moving to Brittany, between land and sea

Rennes, Brest, Lannion, Quimper: cliffs and nature! Let's break the stereotypes of an ageing Brittany with no future. Discover the region from all angles (employment, quality of life, housing, income ...) Moving to Brittany means living between land and sea! Degemer mat (welcome) to Brittany!

Why Brittany?

Based on the OECD's public data on regional well-being, and supplemented by the feedback of newcomers supported by the platform, the "Well-being" tool offers numerical data on 11 previously defined criteria.According to the "Bien-Vivre" tool, BrittanyBrittany is an ideal region to settle down and work. Living in Brittany means reconciling your personal and professional life. It means having the chance to enjoy the proximity of the sea, greenery, fresh air and a dynamic employment area.

The labour market, employment and income

Every year, Brittany attracts more and more people to work in the region. The region is experiencing a demographic boom that is notably higher than the national average. The sectors that recruit the most in the region are agriculture, industry and commerce. But tourism and high technology are also important sectors of activity in Brittany. The headquarters of Bigard, Yves Rocher, PSA and Ubisoft are located in the region.

With a score of 6.6/10 for employment *according toOECD data, Brittany ranks as the 3rd best region to work in France. The income is however lower than in regions such as Ile de France. However, the cost of living is significantly lower.

If we break down the region into its different departments: 

  1. Ille-et-Vilaine accounts for 35% of jobs in the Brittany region, making it the leading employment area. With Rennes in particular, the department boasts a low unemployment rate. The sectors that recruit the most in the department are construction, logistics and distribution.

    Rennes enjoys a dynamic reputation and is developing many young companies and start-ups.

  2. Morbihan offers a wide variety of jobs. The construction and public works sector, industry and the food industry are the most popular sectors. The establishment of factories has accelerated recruitment. 
  3. In Finistère, almost all jobs are generated by agriculture and fishing, trade and tourism.

    Brest excels in marine science and technology and marine renewable energy. It has been awarded the French Tech label and is also home to the digital, health and banking-insurance sectors.

  4. Finally, the Côtes-d'Armor recruits the most in the construction and public works sector, the food industry and distribution. It is also a very touristy department. A Lannion, you will find telecommunications companies such as Orange Labs.

Quality of life

The environment

Moving to Brittany means enjoying an incredible environment every day. Ranking 1st in France in terms of quality of life, the region offers breathtaking landscapes. On the land side, the forest of Brocéliande offers a much appreciated green setting. This is a place of legends and stories of Merlin the magician. On the sea side, Cap Fréhel, Ploumanac'h, or the Pink Granite Coast will be your favourite places for an escape in the fresh air.

Education and health

Brittany's top ranking is in education: there is no better region in France in terms of education. This is due to the fact that the academy of Rennes is very popular with post-baccalaureate students. Another important factor is the number of people in the working population who have continued their studies at least to baccalaureate level. Health is also well represented. Brittany has a density of health professionals comparable to or even higher than the national average.

The community

As for the Breton community, everyone knows it:they are generous and open their doors wide. They are proud of their land and happy to share their culture. It's a mentality that makes people who want to settle in Brittany optimistic. Our Breton ambassadors will be delighted to welcome you. Discover Delphine, Switch Up ambassador in Vannes....

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Services and security

Por the Bretons, service is sacred, especially when it comes to tasting a traditional traditionalKouign-amann at the local bakery. As far as security is concerned, you have nothing to worry about. Brittany is indeed the region where the inhabitants feel the safest in France. Take the example of Vannes: 93% of its inhabitants feel safe. Finally, Breizh is the second region in France in terms of satisfaction with daily life. And yes, we told you it was good to live in Brittany...

Housing

Here, despite the fact that the property market has become a little tense as a result of the confinements, property prices remain affordable and in line with the local market. In Brest, for example, the average price per square metre is three times lower than in Paris. The city of Rennes is very attractive, but medium-sized cities such as Lorient, Brest, or Vannes are not left out. Parisians and inhabitants of large cities now represent a significant proportion of property buyers and tenants in Brittany.

So you've decided? The Breton region has a lot to offer people on the move. Whether it is its environment, its employment area, but also its quality of life, Brittany is attractive! After the two French confinements, many people from the Paris region and from large French cities have decided to move to another region.

The 5 ker (cities) where it is good to live!

You have decided that your new home(city) is in Brittany. But in which towns can you settle? Here are 5 Breton towns where it is good to live, ideal for working but also for enjoying the magnificent environment offered by the Brittany coast.

Valves

A family town, Vannes is a perfect place to live in Brittany.

Every day, you have the chance to enjoy a town on a human scale located in the heart of the Gulf of Morbihan.

The inhabitants enjoy strolling through the historic centre, walking near the Gulf of Morbihan, drinking a coffee in town, shopping at the market and the Halles... 

The harbour square is pleasant, where you can enjoy an ice cream with your family. In addition, more than 10,000 jobs are located in the Vannes employment area.

In the beautiful department of Morbihan, you can settle in Lorient. It is a city where the cost of living is lower than in other Breton cities such as Vannes or the coastal cities.

Life is quiet, and is perfectly positioned between Finistère and the Gulf of Morbihan. Finally, Lorient is a town on a human scale, with the sea and the countryside nearby.

Rennes

The Breton capital is one of France's great cities where people live happily as a family.

It is economically prosperous and offers a wide range of cultural activities. A student town, Rennes is known for its employment pool and its very low unemployment rate à 6,0 %. It is also a cosmopolitan and transgenerational city. Students, young professionals, families and retirees, there is something for everyone. The city centre of Rennes is also very attractive and dynamic, lined with green spaces. Discover the testimony of Marie, our super ambassador from Renneswho moved from Paris to Rennes a few years ago. Marie explains her decision to move to another city, and her choice for Rennes.

Are you moving to Brittany?

Be accompanied by Switch Up during your installation on the Breton territory.

Brest is a city where people like to live and work: the employment prospects are numerous and attractive. The city's dynamism and low cost of living make it attractive to newcomers. Public transport and bicycles are the preferred means of transport. For several years now, the Breton city has been adopting a genuine environmental approach. Finally, according to the APEC study in 2019, Brest is the second city in Brittany where executive jobs are concentrated after Rennes, and accounts for 16% of the executive job market.

Quimper

Not far from Brest, and an important city in Finistère, Quimper is a major centre of Breton Breton culture. The beaches of Bénodet, Fouesnant and Concarneau are only 25 minutes away by car. The city is also known for its green setting, with its many natural areas and parks. Labelled as a "city of art and history", but also as an important employment area in Brittany, the companies based in Quimper are recruiting and looking to integrate new talents. As far as mobility is concerned, the LGV line makes it possible to reach Paris in 3h30 and Rennes in 2h.

Switch Upwill help you to settle in Brittany thanks to our local network of Ambassadors. Administrative procedures, finding accommodation, schools, discovering the area or integrating, our Breton ambassadors will be delighted to welcome you. So, kenavo (goodbye) and happy settling in our beautiful region of Brittany!

Categories
Ambassadors Preparing your mobility Rennes Accompanied testimony Territories

Au revoir, Paris: 5 questions to ask yourself before moving to another city.

Au revoir, Paris: The 5 big questions to ask yourself before changing cities.

Marie, 42 years old, Switch Up ambassadorambassador, tells us why she and her husband, well established professionally, made the choice to leave Paris with their three children. And why the choice of destination was not so simple, not to mention certain prejudices coming from the people around them... She will tell us about her experience and the different questions to ask before moving to another city.

The main questions to ask yourself before moving to another city

I have beenlivingin Paris for about fifteen years and it was clear that our life was no longer satisfying us. 

Our flat had become too small for our growing family, and we no longer wanted to endure the traffic jams, the aggressiveness, the stress, the pollution... the difficulty of getting out of Paris, even if only for a day or a weekend.

As much as we loved our city, it became urgent to move to improve our quality of life and regain our family balance.

Our criteria for making this change

The most important thing is that we needed space in our home: a bedroom for each child and an office for us parents (who are independent and therefore often work from home). We also wanted a less urban area, and a garden, why not? Having the possibility of going away for the weekend easily is a real plus. A healthy environment for the children, shops and schools nearby so that we don't have to use the car every time we travel, were also important criteria.

Also to fit in with our professional lives, the accommodation had to be within reasonable distance of Paris. After all, we would still have regular obligations there. With these criteria, obviously the perfect solution did not exist.

In accepting the compromises, 2 main options seemed to emerge...

1

Moving away from the centre of Paris but staying in the Paris region This was a way to gain in quality of life. But, while not changing too much our habits of Parisian life to which we were attached (professional environment, cultural outings, friends...)

2

Moving to the provinces It was a fresh start, with a better chance of meeting all our criteria. In addition, we were certain of gaining more space for a smaller budget. The only constraint was that we had to stay within reasonable distance of Paris...

The province often came up in our discussions. But, apart from the radical change of life, we were also sensitive to the critical view of our social circle and friends on this choice. For many people, leaving Paris meant leaving to bury themselves. "You're crazy, leaving Paris, but what's the big idea?", "And what are you going to do about the job?

We therefore had to overcome these preconceived ideas, which are nevertheless very present in the collective unconscious (or conscious?) of Paris. The exchange between us, weighing the pros and cons, was a very important step. Making lists, naming our deepest desires while remaining objective about the consequences, especially professional ones.

Before changing your life, the 5 big questions to ask yourself:

  1. Is my desire an escape or a life project?
  2. Identify my needs! What kind of lifestyle do I want to have?
  3. What are the limits to life change?
  4. Does my partner have the same desires as me? What do the children think?
  5. Am I ready to live away from my loved ones?

In the end, the balance tipped in favour of the province. In the end, we listened to ourselves: we wanted to make a real change and and give a new impetus to our lives ! After reflection, Rennes came out on top in our choice, notably for its optimal geographical location: 1 hour and 25 minutes from Paris thanks to the LGV and "only" 50 minutes from the sea!

Why choose Rennes?

1

Pleasant city, young, relaxed atmosphere.

2

Optimal geographical position.

2

The labour market is dynamic.

A few months later, it was on!

Today, we are very well settled in Rennes, integrated, and do not regret our choice at all, thanks to a new family and professional balance. We are proud to have had the courage to change our habits to meet our desires and essential needs.  

Long live mobility!

You can read Marie's testimony and the main questions to ask yourself when moving to another city. Are you moving for professional reasons? Would you like to be helped in your move and welcomed in your new home? Call on our ambassadors! They can help you discover the city. But also to find the house of your dreams, to carry out your administrativeprocedures... For more information, contact us or find us on www.switch-up.fr

This article was written by Marie J., who is at your service to assist you in your move to Rennes.

RENNES
Categories
Press Accompanied testimony Territories Tours

Moving to Tours: Natalie's testimony on France Bleu

press review

Moving to Tours : Natalie's testimony on France Bleu

Broadcast #MySolution of 19 February 2021

On Friday 19 February 2021, the founder of Switch Up, Gabrielle Rodier, was lucky enough to be asked by France Bleu for a radio interview. Indeed, the programme #Ma solution, initiated by France Bleu was created on the basis of the citizen platform Make.org. Switch Up was mentioned and highlighted by a resident of Val de Marne, Natalie. Listen to Natalie's testimony on France Bleu about her move to Tours.

The Make.org citizen consultation allows all listeners to share solutions to local needs. This helps to improve their daily lives for example.

Natalie was therefore chosen by France Bleu to speak on air. Through a workshop at APEC, Natalie heard about Switch Up. It was the perfect moment for her: she was planning to leave the Val de Marne to move to Touraine. In the meantime, she even found a job at the CNAV in Tours.

She hopes that the Switch Up initiative will be developed throughout France. This will help people on the move to move under good conditions.

Gabrielle was able to present the Switch Up solution to the audience and explain the registration process in more detail. The support for the installation and integration by local inhabitants, the Switch Up ambassadors, was also discussed. 

After listening to Nath$alie's testimony on France Bleu about her move to Tours, don't hesitate to support us on Make.org!

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Categories
Employer branding Job Mobility Business solutions Territories Tours

Success story: recruiting in Touraine

Success story: recruiting in Touraine

In order to recruit talent and retain employees via its employer brand, the location of the position is the second most important element that a candidate pays attention to in a job offer*. Indeed, the The quality of life offered by a territory is a determining factor in the decision process. As a result, quality of life at work rhymes with quality of life in the region.

With more than 7 out of 10 Parisians interested in a job outside the Ile-de-France **, it is becoming essential to combine employer branding and territorial marketing. Thus, the objective is common: attractiveness! The territory thus becomes an added value for the employer brand.

To be able to plan for a new place to live

But in concrete terms, what are the levers that are activated and what role does the territory play in the final decision of candidates? Even if the questions may be numerous, they fall into 11 different categories:

  • Firstly, we find the dynamism of employment.
  • There is also the quality of the environment.
  • The cost and quality of housing is a legitimate question for candidates.
  • An important criterion for choosing a place to live is the cost of living.
  • Next is the safety of goods and people.
  • Transport and traffic are also an issue.
  • On the other hand, many candidates are sensitive to the quality of the cultural offer.
  • We are also thinking about the capacity of health care provision. 
  • The quality of the educational offer is a condition for mobile families.
  • The sports offer can be a factor in the choice.
  • Finally, the associative fabric is an important element for some people in professional mobility.

Some criteria seem to be more important than others in order to promote the development of newcomers in their living environment.

The dynamism of employment is the main factor mentioned. Then comes the quality of the environment (sea, mountains, parks, forests, etc.). Next come financial considerations, such as the cost of housing and the cost of living.

There is a difficult balance to be struck between these different desires. Indeed, a strong dynamism in terms of employment, combined with an attractive environment, rarely goes hand in hand with a low cost of living.

Finally, at the bottom of the ranking, we find cultural, health, education and sports offers. In the latest study provided by Hello Work **, these appear to be less important for personal development.

"How can I find accommodation near my workplace? "Where can I find childcare for our baby? "Where to go out for a drink after work? "What are the possibilities for leisure activities and cultural outings to build up our network of friends?

Here is a sample of the questions François-Xavier H. must have asked himself when he contacted the platform Tours Loire Valley by Switch Up to be accompanied in his installation by one of our Touraine ambassadors when he joined the company a few days ago Plastivaloire.

Selfie of François-Xavier and Sybille

Are you moving to Touraine?

Switch Up will assist you in setting up your business in the Touraine area.

The territory: an important component of the employer brand

All these questions are legitimate for the candidate. The employer must not only care about them but also integrate them as an important component of the employer brand.

This is currently an argument that is rarely taken into account by companies located in medium-sized cities even though the location link can enable them to assert their identity. It can also enable them to meet the needs of candidates and employees already present.

Synergy is necessary to make the territorial offer an added value in the recruitment and retention process. It will be all the more effective if it relies on the strength of a local collective.

It is thus the whole territory encouraged by public institutions that makes it possible to make reception a strong axis of the attractiveness of the territory but also of the companies present locally! 

 

They talk about it in the territorial magazine: LE MAG TERRITORIAL N°71 (page 12)

WITH SWITCH UP, A NEW SERVICE to facilitate the installation on the territory

At a time when people make the difference, technical innovation is being used to serve them locally.

The triptych Companies, Territories and Inhabitants finally finds a way to work jointly and concretely to make both industrial territories and the small towns of tomorrow shine! 

* According to a HelloWork study unveiled in December 2018: https://www.hellowork.com/enquete-recruteurs-candidats-2018/

https://www.hellowork.com/etude_mobilite_professionellle_regionsjob_parisjob_2020/ 

Categories
Professional mobility Nantes Preparing your mobility Territories

Attracting Parisian talent: leaving Paris for the provinces

Experts' views: Attracting Parisian talent, leaving Paris for the provinces

This episode of Expert Talk is designed to help your company attract Parisian talent so that you can stand out in the 'war for talent'.

60% of Parisian executives say they are ready to leave Paris to live in the provinces. At the same time, the recruitment of executives is proving to be a real challenge. In fact, in a labour market that is almost at full employment, companies are competing with each other. So what solutions can HR rely on to highlight their added value? 

With the will to be pragmatic and to stick as close as possible to reality, Benjamin Casseron (from EXTERNATIC) brings us a new look at recruitment in a market under pressure. 

3 tips for attracting Parisian talent to the provinces:

♦ TIP #1

When recruiting, following an initial video conference interview, it may be worthwhile to offer the candidate a face-to-face interview . This should preferably take place at the beginning or end of the week to allow the candidate to visit the city with their family at the weekend.

The company can also add a tab to its job section . This tab will contain information about the city, its heritage or cultural activities to help the candidate make a decision.

♦ TIP #2

Make sure that the candidate has already researched the city for him or herself and for the family. There is sometimes a long way to go between wanting to move and actually doing it. Leaving Paris for another provincial city can be difficult.

In this respect, a complementary telephone interview with a local person capable of answering the various questions of the candidate can facilitate the process and remove certain obstacles.

♦ TIP #3

Remember to prepare a sales pitch with supporting figures to answer the question of the wage gap between Paris and the provinces

For Nantes, the gap is nearly 30%.

Benjamin Casseron│EXTERNATIC

This gap is of course modulated according to the sector and the size of the company. Explaining the differences in costs will help the candidate to better understand and accept this difference. The real estate market is more affordable and it is easy to spend weekends by the sea or in the mountains.

Switch-Up's advice

From the recruitment process to the acclimatisation of the employee and his/her family, Switch Up offers complete and individualised solutions. The employee will be able to choose an ambassador to accompany him or her and inform him or her about his or her new home. Leaving Paris and moving to the provinces is the case for many of the mobile people we support.

Switch Up Ambassadors are inhabitants of the host territory. They are selected for their ability to listen and their expertise in certain fields. They know the particularities of the different neighbourhoods of a city, expatriation, the associative fabric or local schooling solutions etc. In addition, they speak several languages. This creates a real relationship of proximity in a climate of trust. During the recruitment process, the ambassadors can answer all the questions that candidates may have, in a neutral manner.

Many of the additional services available on www.switch-up.fr can be very popular with talented Parisians and their families. For example, they can help families to find a choice of childcare for their youngest children.

The Onboarding process extends outside the company and involves the employee and his or her family members. Thus, the new employee will be integrated into a new professional team but also into a new territory.

Want to know more about Onboarding?

Let's make an appointment!
Categories
Territories

Maslow Pyramid of territorial quality of life

Maslow's pyramid

Territorial quality of life